El Amanecer

El Amanecer is a small business located in Teotitlan del Valle, Oaxaca, Mexico, that specializes in the production of 100% wool crafts, wich are carefully handcrafted with natural dyes. These crafts include a variety of products such as rugs, cushions and accessories for your home that are unique in their designs showing the talent and creativity of our artisans. Despite being made with natural dyes the colors are vibrant and won't fade, even with bleach, which makes our products environmentally friendly and biodegradable. We promote sustainable and respectful practices with the environment, ensuring that each product will not only be beautiful but also respectful of nature. 

We have over 30 years of experience offering quality and fully guarenteed products to our clients. Each piece reflects our passion for traditional crafts and teamwork, and we are committed to provide an exceptional customer service. Our goal is to create a special bond with each of our buyers, promoting not only the sale of products , but also the dissemination of the community's culture and tradition. We are proud of being a part of the vast cultural heritage of Oaxaca and we strive to share our history through our creations.

Mission

Our mission is to offer the best products and be able to satisfy the needs of our clients and also continue to promote artisan work to preserve our beautiful cultural heritage as an indigenous village. We are committed to guarantee that each product that we offer does not only meet the highest standards but also reflect the dedication and commitment of our craftsmen. We believe in the importance of fomenting traditional shops and the necessity to conect our clients with the history and meaning behind each product. con la historia y el significado detrás de cada artículo.

Vision

Our vision is to contribute to our community to continue preserving our craft work and we plan to found a workshop-school where the new generations can learn the techniques of weaving, the elaboration process and the use of natural dyes. Through this initiative we also aspir to generate job oportunities that will benifit local families and a inspiration to other to join our cause . Ultimately we want to built a legacy that will last in time, where each person that participates will feel proud of being part of the tradition that defines us.